The rice comes first.
좋은 쌀, 좋은 재료가 먼저다
Rice, vegetables and every core ingredient are chosen to the same standard for all 13 branches. What is not good enough for one table is not good enough for any.
The Bibimbab Family of Companies · Bangkok · Since 2010
Sixteen years of Korean cooking in Thailand. Thirteen branches, four brands, one promise: real Korean, made properly.
The Bibimbab Family of Companies is a Korean restaurant group founded in Bangkok in 2010 by Master Chef Myoung Hee Kim, operating 13 branches across Thailand under the brands The Bibimbab and Hwaro, with a new brand, Hansang, coming soon.
The Bibimbab Family of Companies คือกลุ่มร้านอาหารเกาหลีที่ก่อตั้งในกรุงเทพฯ เมื่อปี 2010 โดยเชฟใหญ่ Myoung Hee Kim ปัจจุบันมี 13 สาขาทั่วประเทศไทยภายใต้แบรนด์ The Bibimbab และ Hwaro และกำลังเตรียมเปิดแบรนด์ใหม่ Hansang

같은 마음으로 차린 네 개의 식탁
The family 한 상
Each brand carries a different heat, shape and rhythm. The recipes begin in the same kitchen. Point to a vessel or focus its name to see its world.Swipe along the table and tap a vessel to visit its world.
Counted the way we cook: only what is real.

The Bibimbab
전통비빔밥
฿260Beef

The Bibimbab
뚝배기불고기
฿280Beef

The Bibimbab
떡갈비 그릴
฿250Beef/A La Carte

Hwaro
돼지불고기 그리들 바비큐
฿250A La Carte
Prices in Thai baht. Some dishes are cooked at selected branches only, and every branch page lists what its own kitchen serves.
Our story 정성
In 2010, Master Chef Myoung Hee Kim opened a Korean kitchen in Bangkok, convinced that a bowl of food can carry a whole culture. Bibimbap, the dish that named the house, became its philosophy.
Bowl by bowl, The Bibimbab found its place across Thailand. As the family grew, Hwaro brought the iron griddle. Hansang is the table being set next.
Sixteen years on, every new dish still has to pass the same test the first bowl did: it goes to the table only when it tastes like home.
조화로운 영양이 깃든 건강식을 맛있게 조리해 고객분들께 선보이고자 설립된 한식 레스토랑 그룹입니다.
The founding words of The Bibimbab Co., Ltd.

Beside the stage · Since 2014
From BTS’s Red Bullet concert in 2014 to IU, JISOO and the pitch of Muangthong United: for over a decade the family has stood beside the K-wave in Thailand, an official sponsor or partner on 33 of those 36 stages and a quiet supporter of the rest.
What every table keeps 주방의 약속
Three rules, kept the same at every table the family sets. You will not find them printed on a menu. You taste them.
좋은 쌀, 좋은 재료가 먼저다
Rice, vegetables and every core ingredient are chosen to the same standard for all 13 branches. What is not good enough for one table is not good enough for any.
주방은 엄격하게, 상은 따뜻하게
Every kitchen team is trained to the family’s hygiene and service standards before they serve a single bowl, and the standards are checked branch by branch.
좋은 밥은 사치가 아니다
All 13 branches are company-owned and buy together, so quality ingredients stay fairly priced.
Chef Kim’s Cooking Lab · Sukhumvit 31
The founder’s recipes are kept here, and new recipes prove themselves here. The lab is also the family’s delivery kitchen, holding a bowl at home to the same standard as a table in the restaurant.

11:00 to 21:00, every day
2nd floor
11:00 to 21:00, every day
Ground floor
10:00 to 21:00, every day
B floor
10:00 to 21:00, every day
11:00 to 22:00, every day
6th floor
10:00 to 21:00, every day
B1 floor
Mon to Fri 11:00 to 21:00 · Sat and Sun 10:00 to 22:00
Inside the United Nations ESCAP building
B1 floor
10:00 to 22:00, every day
Delivery kitchen & recipe lab
4th floor
10:00 to 22:00, every day
Ground floor
10:00 to 22:00, every day
5th floor
10:00 to 22:00, every day
Ground floor
10:00 to 21:00, every day
Franchise 다음 식탁
The family opens its working playbook to partners ready to set the Korean table in their own city: recipes, training, supply, and the lessons of sixteen years.
Franchise with the familyFAQ 자주 묻는 질문
Visiting the table방문
It suits one person well. A dolsot bowl is cooked for a single diner, so rice, vegetables and meat arrive as one complete meal in a hot stone bowl. Soups, stews and noodles come the same way, and the mall branches keep counter seats and small tables for one or two people.
It is one of the reasons families come. The cooking is the food of a Korean home, the menu runs from mild to spicy so every generation finds a dish, and most of the table is meant to be shared. For a large family table, call the Group Order Center on 02-662-2268 or call the branch directly; branch numbers are on the locations page.
Yes. Group orders and large tables are arranged by the Group Order Center on 02-662-2268. Every branch also takes direct calls, and each branch number is listed on the locations page.
Yes. Delivery is cooked at Chef Kim’s Cooking Lab on Sukhumvit 31. Call 02-662-1122 to order.
Bibimbap and several other dishes are built around vegetables. If you need strictly vegetarian or vegan cooking, call the branch before you visit and the kitchen will advise on what it can prepare that day.
Most branches sit inside a shopping mall, so you use the mall’s own car park: Mega Bangna, Siam Paragon, EmQuartier, IconSiam, CentralPlaza Grand Rama 9, One Bangkok, Central Ladprao, The Mall Ngamwongwan, Central Pinklao and The Mall Bangkapi. For Sukhumvit 24 and Pattaya Sai 2, call the branch and the team will explain the nearest parking.
The brands and branches브랜드와 지점
The family runs 13 branches across Thailand. The Bibimbab has branches at Sukhumvit 24, Mega Bangna, Siam Paragon, EmQuartier, Pattaya Sai 2, IconSiam, CentralPlaza Grand Rama 9, United Nations ESCAP and One Bangkok, plus Chef Kim’s Cooking Lab on Sukhumvit 31, which cooks delivery orders. Hwaro has four: Central Ladprao, The Mall Ngamwongwan, Central Pinklao and The Mall Bangkapi.
Each brand cooks from a different vessel. At The Bibimbab it is the stone bowl, so the table fills with bibimbap, soups and the dishes of a Korean home. At Hwaro it is the iron griddle, where pork, garlic and kimchi sear in front of you. Hansang, the next brand, is still being prepared.
Hwaro is the family’s Korean griddle BBQ brand and has four branches, all inside shopping malls: Central Ladprao (4th floor, 093-036-8282), The Mall Ngamwongwan (Ground floor, 064-741-8282), Central Pinklao (5th floor, 062-058-8282) and The Mall Bangkapi (Ground floor, 064-785-8282).
Hwaro's samgyeopsal griddle is ฿260 a la carte or ฿295 as a set, and moksal is ฿250 or ฿285 as a set. Prices are the same at all four Hwaro branches. The full menu with prices in Thai baht is on the Hwaro menu page.
Hwaro on the 4th floor of Central Ladprao is the family’s Korean griddle BBQ restaurant; phone 093-036-8282.
The company and franchise회사와 프랜차이즈
Yes. Since 2014 the family has stood behind 36 K-pop concerts and fan meetings in Thailand, an official sponsor or partner on 33 of them: BTS’s Red Bullet concert in 2014, IU’s Love, Poem tour in 2019 and JISOO’s 2025 Asia tour among them. The family is also an official partner of Muangthong United football club through the 2024 and 2025 seasons, a signing Korean media including Segye Ilbo and Sports Kyunghyang reported as the first official sponsorship of a Southeast Asian professional club by a Korean dining brand. The full record is at https://www.thebibimbab.com/heritage.
The Bibimbab Family of Companies is a Korean restaurant group founded in Bangkok in 2010 by Master Chef Myoung Hee Kim, operating 13 branches across Thailand under the brands The Bibimbab and Hwaro, with a new brand, Hansang, coming soon. The group is operated by The Bibimbab Co., Ltd. from its head office on Sukhumvit 31, Bangkok.
Both dates are real and they mark different things. Master Chef Myoung Hee Kim opened the first Korean kitchen in Bangkok in 2010, and that is the year the company counts from. The Bibimbab Co., Ltd. was then registered in Thailand on 18 August 2011, company registration 0105554109593, and the brand opened in December 2011. Thai corporate records and Korean press reports cite 2011 because they follow the incorporation and the brand launch. The earliest press record of the chain is the Bangkok Post review of 25 May 2012, when it had 3 branches and 36 seats.
The Bibimbab was founded in Bangkok in 2010 by Master Chef Myoung Hee Kim, whose original recipes still anchor every brand in the family. Recipe development continues today at Chef Kim’s Cooking Lab on Sukhumvit 31.
Every branch is company-owned, so ingredients are sourced together for all 13 of them and the family can keep prices fair without cutting corners.
Every kitchen team is trained to the family’s hygiene standards before service, and the same standards are applied and checked at every branch.
Yes. After 16 years running 13 company-owned branches, the family opens its playbook to franchise partners across Thailand, for every brand in the family. Enquiries: info@thebibimbab.com or 02-662-1122.